AISH is a human-led B2B lead generation agency working with Edinburgh and Scottish businesses. Real people research your buyers and start conversations on LinkedIn and email - the same approach that marketed the Net Zero Scotland Projects Conference in Edinburgh and has delivered 930+ qualified B2B appointments in 15 months.
Edinburgh businesses work with AISH because we do the one thing most lead generation agencies avoid: real, human outreach that has already been proven in this city. We marketed the Net Zero Scotland Projects Conference in Edinburgh, and across all clients we have delivered 930+ qualified B2B appointments in 15 months at a 14% average reply rate.
That matters here. Edinburgh buyers - fund managers, university spin-out founders, public-sector programme leads - are heavily prospected and quick to delete anything that smells automated. Our approach is the opposite: trained researchers build your list, real people write every message, and you only take the conversations worth having. No bots, no ads, no purchased data. For the full comparison with the automation-heavy alternative, see human-led vs automated outreach.
AISH marketed the Net Zero Scotland Projects Conference in Edinburgh in April 2024, working for Net Zero Club, a UK organisation that connects public-sector project owners with private-sector innovators. We built the prospect lists from official Scottish registries, including mygov.scot public bodies, and ran the multichannel VIP outreach that filled the room with genuine decision-makers.
The Edinburgh event sits inside a national programme of six UK conferences we have marketed end to end from 2023 to 2026. Across that programme, the campaigns produced:
And the work continues: we are running the campaign for the 2026 Net Zero Scotland edition at Our Dynamic Earth, Edinburgh, on 3 September 2026. Read the full Net Zero Club case study for the complete playbook and numbers.
Edinburgh is the UK's second financial centre after London, home to global asset managers, pension and insurance groups, wealth managers and a fast-growing fintech cluster. AISH generates leads for exactly this kind of buyer: for Procyon Advisors, a $9B US wealth management firm, our outreach booked 21 qualified meetings in the first month.
Financial services outreach has to be careful. Messages sent in a regulated firm's name cannot promise outcomes, overstate credentials or read like a mass campaign. Because every AISH message is written by a person, tone and claims are controlled sentence by sentence - conservative where the sector demands it, direct where it earns a reply. That discipline is why our campaigns average 14% replies without a single ad. If your buyers are finance directors, fund selectors or heads of operations at regulated firms, our B2B appointment setting service puts you in front of them.
If your buyers sit inside Scottish government agencies, councils, NHS boards or universities, AISH can reach them - because we have already done it. For the Net Zero Scotland campaign we built prospect lists directly from official sources: mygov.scot public bodies plus university and college directories, alongside every English council, the NHS provider directory and Integrated Care Boards.
Registry-built lists matter because commercial contact databases cover the public sector poorly: job titles are non-standard, decision-making authority sits in unexpected roles, and generic data goes stale fast. Our researchers build these lists by hand from the official sources and verify every contact before a message goes out. For Net Zero Club, that discipline produced 300+ pre-qualified public-sector delegates per event. If you sell into Scottish public bodies, or into the private-sector firms that supply them, this is a capability we have already exercised, not a promise.
Every AISH campaign for an Edinburgh or Scottish business follows the same human-led process: researchers build and verify a list of your exact buyers, a dedicated outreach specialist starts personalised conversations on LinkedIn and email in your name, and qualified meetings land directly in your calendar. No bots, no ads, no purchased lists.
You approve the target list and every message before launch, so nothing goes out in your name that you have not seen. Most clients see first replies within days and first meetings inside the first month; across all campaigns, clients average a 38% increase in pipeline. The engagement runs month to month with weekly reporting, so you always know exactly what was sent, who replied and what is booked. To scope a campaign for your market, send us a short enquiry through our contact page and we will come back with a plan and an honest view of the numbers to expect.
Tell us who you sell to - we will show you exactly how we would fill your calendar, backed by the same published numbers.
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